Singapore studio, The Afternaut, have redefined the notion of a property sales gallery by creating a high-tech, interactive customer experience that excites potential buyers about the lifestyle possibilities of a new housing estate, well before they see the actual living spaces. Visitors move from the futuristic-looking façade and virtual reality tunnel offering an overview of the client’s properties to the experience centre where they can gain an immersive understanding of the company’s brand, products and services. Only then do customers proceed to the showrooms to see their potential new home!